Who We Are

Banggone Auctioneers is the "Data Controller" responsible for your personal data.

• Legal Name: Banggone Auctioneers (Pty) Ltd

• Address: 53 Suni Avenue, Corporate Park South, Midrand, 1683

• Email: info@banggone.com

• Phone: 078 131 1000

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The Information We Collect About You

We may collect, use, store, and transfer different kinds of personal data about you, which we have grouped together as follows:

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• Contact Data- Billing address, delivery address, email address, and telephone numbers.

• Financial Data- Bank account details, payment card details, and credit check information.

• Transaction Data- Details about payments to and from you, your bidding history, purchase and sale records, invoices, and consignment details.

• Profile Data- Your interests, preferences, feedback, survey responses, and collecting categories/specialties.

• Technical Data- Internet Protocol (IP) address, your login data, browser type and version, time zone setting and location, operating system and platform, and other technology on the devices you use to access our website.

• Usage Data- Information about how you use our website and services, including pages viewed and time spent on our site.

• Marketing and Communications Data- Your preferences in receiving marketing from us and your communication preferences.

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How We Collect Your Personal Data

We use different methods to collect data from and about you, including:

• Direct Interactions: You provide us with your Identity, Contact, Financial, and Transaction Data when you:

  • Register as a bidder or consignor.

  • Bid in person, online, or via telephone/absentee bid.

  • Consign property for sale.

  • Subscribe to our newsletters or catalogues.

  • Contact us for valuations or appraisals.

  • Complete KYC and other legal compliance forms.

• Automated Technologies or Interactions: As you interact with our website, we will automatically collect Technical and Usage Data using cookies, server logs, and other similar technologies.

• Third Parties or Publicly Available Sources: We may receive personal data about you from third parties such as:

  • Auction platforms.

  • Identity verification services for KYC/AML compliance.

  • Credit reference agencies.

  • Public databases and social media sites.

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How We Use Your Personal Data

We only use your personal data when we have a lawful basis to do so. Our primary uses and the legal justifications for them are outlined below:

 

1. Contract Performance

We use your data when it is necessary to perform a contract we have entered into with you, or to take steps at your request before entering into such a contract.

• Purposes:

  • To register you as a bidder or consignor.

  • To execute an auction transaction, including processing bids, handling sales and purchases, and managing payments.

 

2. Legal and Regulatory Compliance

We use your data when it is necessary to comply with a legal obligation to which we are subject.

• Purposes:

  • To perform mandatory Know Your Customer (KYC) and Anti-Money Laundering (AML) checks.

  • To comply with tax, export, and consumer protection laws.

  • To respond to legal process or government requests.

 

3. Legitimate Interests

We use your data when it is necessary for our legitimate interests (or those of a third party), provided your fundamental rights do not override those interests. We consider the impact of this processing on you before we proceed.

• Purposes:

  • Managing Our Relationship: To keep our records updated, manage your account, and provide customer service.

  • Improving Our Services: To study how customers use our website and services, allowing us to develop and grow our business and ensure network and information security.

  • Marketing (Non-Consent Based): To develop our products and services and send you relevant marketing communications about items we think you might be interested in, where allowed by law.

 

4. Consent

In certain circumstances, we may process your data based on your explicit and specific consent.

• Purposes:

  • To send you marketing communications (emails, newsletters) where a legitimate interest basis is not appropriate or if you specifically request them.

  • You have the right to withdraw this consent at any time.

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Disclosure of Your Personal Data

We may have to share your personal data with the parties set out below for the purposes described in Section 4:

• Service Providers: Third parties who provide services for us, such as payment processors, shipping and logistics providers, IT and system administration services, and professional advisers (lawyers, accountants).

• Third-Party Auction Platforms: If you bid through a third-party online platform, we will share the necessary data (Identity, Transaction) to facilitate your registration and bidding.

• Legal & Regulatory Authorities: We will disclose your data where we are legally required to do so, such as in response to a court order, subpoena, or to comply with AML/KYC regulations.

• Business Transfers: If we sell or transfer parts of our business or assets, your personal data may be transferred to the new owners.

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Data Security and Retention

• Data Security: We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorized way, altered, or disclosed.

• Data Retention: We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements. Due to legal requirements (e.g., FICA/AML regulations), we are often required to keep Identity and Transaction data for a minimum period after the end of the customer relationship.

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Your Legal Rights

Under certain circumstances and depending on the laws applicable to you, you have rights under data protection laws in relation to your personal data, including the right to:

• Request access to your personal data.

• Request correction of the personal data that we hold about you.

• Request erasure of your personal data (in certain circumstances).

• Object to processing of your personal data where we are relying on a legitimate interest.

• Request restriction of processing your personal data.

• Withdraw consent at any time where we are relying on consent to process your personal data.

• Lodge a complaint with the relevant supervisory authority.

To exercise any of these rights, please contact us using the details provided in Section 1.